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Your Practice, Your Money Podcast

Real Practice. Real Achievements: How They Do It

What does it look like when a private practice fully embraces diagnostics as a clinical and strategic advantage?

In this episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos is joined by the leadership team from Kinetix Physical TherapyDr. Anthony Cere, Dr. Scott Eddins, and Dr. Jacob Reidy—to share how integrating EMG, nerve conduction studies, and MSK ultrasound through Hands On Diagnostics transformed the way they evaluate patients, deliver care, and build a resilient, future-ready practice.

They break down their journey to board certification in electrodiagnostics, real-world patient cases where diagnostics eliminated guesswork, and how community outreach, screening events, and advanced training have helped Kinetix stand out in a competitive market.

This conversation shows why diagnostics is not just a clinical upgrade—but a high-impact investment in outcomes, culture, recruitment, and long-term independence for private practice PTs.


Highlights

00:00 – Opening surprise: three guests, one practice, one diagnostic vision
01:03 – Meet Kinetix Physical Therapy: Tony, Scott & Jake’s journey and growth
02:21 – Why Kinetix invested in diagnostics (EMG, NCS, MSK ultrasound)
04:10 – Board certification in electrodiagnostics: why it matters and how rare it is
05:39 – How diagnostics elevated patient care, confidence, and referral quality
10:52 – Competing in a crowded market: diagnostics as a clinical differentiator
12:39 – Community outreach: on-site screenings, workshops, and health fairs
14:59 – Training, recruitment, and building a culture that attracts top clinicians
16:07 – Clinical thinking before vs. after diagnostics: from educated guess to certainty
17:48 – Real patient example: local vs. neuropathic pain—confirmed, not assumed
19:30 – Business resilience, growth strategy, and final takeaways for private practices

00:00 – Multi-guest opening hook
Dr. Dimitrios Kostopoulos
Welcome to Your Practice, Your Money—where clinical success meets financial freedom. I’m your host, Dr. Dimitrios Kostopoulos, and today is a special episode. I’m not bringing you zero guests. I’m not bringing you one guest. I’m not bringing you two guests.
I’ve got three guests—and one of them is literally on the road right now. Stay with us.


01:03 – Introducing Kinetix Physical Therapy
Dr. Dimitrios Kostopoulos
Today I’m joined by three outstanding clinicians from one of the most forward-thinking physical therapy and diagnostic practices in the country: Kinetix Physical Therapy.
Joining me are Dr. Tony Cere, Dr. Scott Eddins, and Dr. Jake Reidy.


01:31 – Tony Cere: Kinetix origin & diagnostics integration
Dr. Anthony Cere
My wife Melissa and I opened Kinetix Physical Therapy in 2008. We expanded in 2017 and opened a third clinic in 2023.
In late 2019, we joined Hands On Diagnostics and integrated EMG, nerve conduction studies, and MSK ultrasound, which has elevated our care, our team, and our reputation.


02:21 – Scott Eddins: clinical leadership & diagnostics training
Dr. Scott Eddins
I’ve been with Kinetix since my undergraduate years and now serve as Clinical Director.
Through HODS, I trained in electrodiagnostics with Dimi and MSK ultrasound with Mohini. Diagnostics has completely changed how we evaluate and treat patients.


03:33 – Jake Reidy: growth through diagnostics & ECS residency
Dr. Jacob Reidy
I joined Kinetix in 2019 after interning here.
Going through the ECS residency and diagnostics training has been one of the most impactful professional experiences of my career.


04:10 – Why board-certified electrodiagnostics matters
Dr. Dimitrios Kostopoulos
All three of you completed a rigorous residency and achieved board certification in electrodiagnostics, along with MSK ultrasound certification.
To put this in context: there are over 25,000 orthopedic PT specialists in the U.S., but fewer than 250 clinical electrophysiology specialists, and far fewer actively practicing.


05:03 – Why Kinetix invested in diagnostics
Dr. Anthony Cere
Diagnostics allows us to function as primary care physical therapists, especially with direct-access patients.
It elevates care, improves referral accuracy, and creates sustainable revenue in a declining reimbursement environment.


06:49 – What the investment meant to clinicians
Dr. Dimitrios Kostopoulos
Scott, what did this investment mean to you professionally?

Dr. Scott Eddins
At first, I didn’t fully grasp how transformative it would be.
Now, diagnostics gives us certainty. Patients finally get answers—and that changes everything.


09:17 – How diagnostics changed clinical reasoning
Dr. Dimitrios Kostopoulos
Jake, how do you approach patients differently now?

Dr. Jacob Reidy
My evaluations are more intentional. I form hypotheses and confirm them objectively with EMG or ultrasound.
We no longer guess—we know.


10:52 – Competing in a crowded market
Dr. Dimitrios Kostopoulos
Tony, what sets Kinetix apart in a competitive Florida market?

Dr. Anthony Cere
Diagnostics, manual therapy, laser, shockwave, and ultrasound allow us to deliver faster, clearer results.
Patients can see their problem—and later see improvement. That builds trust and outcomes.


12:39 – Community outreach & education
Dr. Anthony Cere
We run workshops, neuropathy education sessions, and business ergonomics programs.

Dr. Scott Eddins
We bring ultrasound to factories, health fairs, and universities—screening early issues and educating communities.


16:07 – Before vs after diagnostics: clinician perspective
Dr. Scott Eddins
Before diagnostics, we reasoned well—but uncertainty remained.
Now we confirm, act faster, and treat with confidence.


17:22 – Neurologic case clarity
Dr. Jacob Reidy
With nerve conduction studies, we can precisely locate pathology—cervical vs peripheral—and treat appropriately.


18:12 – What’s next for Kinetix
Dr. Dimitrios Kostopoulos
Tony, what’s next?

Dr. Anthony Cere
Continued growth, innovation, and helping more people—while staying ahead as the industry changes.


19:02 – Final reflections
Dr. Scott Eddins
This training accelerated our careers years ahead.

Dr. Jacob Reidy
It’s been humbling and transformative.

Dr. Anthony Cere
Diagnostics and diversification helped us thrive while others struggled.


20:41 – Closing message
Dr. Dimitrios Kostopoulos
Kinetix represents the new paradigm of physical therapy—diagnostic-driven, primary-care focused, and clinically elite.
Congratulations on your board certifications, and thank you for raising the bar for our profession.

Subscribe, share, and I’ll see you next week.
Until then—keep building clinical success and financial freedom.

About Host

Dr. Dimitrios Kostopoulos, a seasoned physical therapist, medical doctor, and entrepreneur, draws from over three decades of experience to provide actionable insights and strategies for building a thriving healthcare practice without compromising patient care.

About Guests

Tony Cere

PT, DPT, MSE, MTC, Owner

Dr. Anthony Cere, PT, DPT, MSE, MTC graduated from Florida Agricultural and Mechanical University in 2000 with a Bachelor of Science in Physical Therapy. He earned his Doctor of Physical Therapy (2006) and Manual Therapy Certification (2004) from the University of St. Augustine for Health Sciences, as well as a Master of Science in Entrepreneurship from the University of Florida in 2011. Dr. Cere has worked as a physical therapist in Gainesville, Florida since August 2000, primarily in outpatient orthopedics. He opened Kinetix Physical Therapy, with his wife, in 2008. He has taught numerous continuing education courses sponsored by the Florida Physical Therapy Association on spinal manipulation, neck pain and back pain. From 2006 to 2010, he also assisted with teaching the Musculoskeletal Disorders course at the University Of Florida Department Of Physical Therapy. Dr. Cere continues to be involved with data collection for clinical research and teaches various classes related to orthopedics, manual therapy, and physical therapy private practice and reimbursement at the University Of Florida Department Of Physical Therapy. Outside of his clinical work, Dr. Cere is an active member of the American Physical Therapy Association (Private Practice Section member) and Florida Physical Therapy Association. He also serves on the board of FPTPP (Florida Physical Therapist in Private Practice). He has previously served on the Executive Council of the Northern District for the Florida Physical Therapy Association. Dr. Cere has published work in the scientific journal Pain regarding behavioral physical therapy interventions for acute and sub-acute low back pain. Dr. Cere has also served in the Florida Army National Guard from 1995-2003. In addition to running a growing business, Dr. Cere enjoys spending time with his family, outdoor activities, and Gator Sports.

Dr. Cere is highly skilled in evaluation and treatment of general orthopedic dysfunctions for school-aged to geriatric populations, but is especially recognized for his knowledge and skill in spine-related dysfunctions and vestibular rehab. He is skilled in manual therapy. He is trained in diagnostics offered at Kinetix Physical Therapy including diagnostic musculoskeletal ultrasound as well as nerve conduction studies and electromyography and more.

Scott Eddins

PT, DPT, SCCE, ECS, COMT Clinical Director

Dr. Scott Eddins, PT, DPT, SCCE graduated from the University of Florida with a B.S. in Applied Physiology & Kinesiology in 2012 and also received his Doctor of Physical Therapy from the University of Florida in 2016. Scott has been a member of the Kinetix family since 2011 as a volunteer, undergraduate intern, and rehab aide prior to attending physical therapy school. Dr. Eddins is an active member of the Orthopedic Section of American Physical Therapy Association and Florida Physical Therapy Association. He demonstrates a commitment to life-long learning and is credentialed through the APTA as a clinical instructor. Scott serves as the Site Coordinator of Clinical Education and helps facilitate placement of volunteers, undergraduate interns, and doctoral students into our facility as well as the liaison to the UF DPT Equal Access Clinic where he supervises student physical therapists. Outside the clinic, Scott enjoys playing soccer and golf, and most importantly spending time with his family.

Dr. Eddins is skilled in the evaluation and treatment of orthopedic and neurological dysfunctions for individuals of all ages. Scott is passionate about the success of his patients and employs an individualized, compassionate approach to patient care. He is trained in diagnostics offered at Kinetix Physical Therapy including diagnostic musculoskeletal ultrasound as well as nerve conduction studies and electromyography and more.

Jacob Reidy

PT, DPT, ECS, COMT, Clinic Manager

Dr. Jacob Reidy, PT, DPT received his Doctor of Physical Therapy degree from the University of Florida in 2019. After completing his first clinical internship at Kinetix, Jake was eager to join the team after graduation because of the family-feel among the staff.

Dr. Reidy completed his undergraduate training at Clearwater Christian College where he played baseball and majored in Exercise and Sports Science and Bible. He is passionate about helping people get back to doing what they love without experiencing pain. Dr. Reidy is confident in treating TMJ and Vestibular Disorders in addition to musculoskeletal pain. He is trained in diagnostics offered at Kinetix Physical Therapy including diagnostic musculoskeletal ultrasound as well as nerve conduction studies and electromyography and more.

Originally from Chiefland, Florida, Jake enjoys spending time with friends, family and most of all, his wife, Hailey and two sons, Case and Callen. Jake and Hailey love the outdoors and raising their backyard flock of chickens. Jake is skilled in strength training and is an avid hunter, fisherman and golfer.

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Welcome to Your Practice, Your Money, the podcast Where Clinical Success Meets Financial Freedom!

Hosted by Dr. Dimitrios Kostopoulos, a seasoned physical therapist, medical doctor, and entrepreneur, this podcast is your go-to resource for transforming your private practice.

Each episode delivers concise, actionable insights on growing your practice’s revenue without compromising patient care, effective marketing strategies, reimbursement hacks, and the latest in diagnostic testing.

Tune in every Thursday for expert advice, candid conversations with industry leaders, and practical tips to achieve both clinical and financial success.

Subscribe now and start your journey towards a thriving practice and real wealth.

Podcast Episodes


Build the Practice of the Future: Inside the HODS Primary Care PT Residency

Release Date: September 3, 2026

Direct access opened the door. Primary Care PT prepares you to walk through it.

Discover how stronger clinical decision-making, diagnostics, and advanced training can position physical therapists at the front door of healthcare.


The Front Door Is Open: Is Your Physical Therapy Practice Ready? A special offer from HODS

Release Date: August 27, 2026

In this episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos explores how Primary Care Physical Therapy can expand clinical authority, improve decision-making, differentiate your practice, and create new opportunities for professional and financial growth.

The future isn’t just about greater access. It’s about greater preparedness.


Promotional banner: bold white text 'PRIMARY CARE PT MYTHS DEBUNKED' on black background, smiling man in a blue shirt on the right.

Primary Care PT Is for Every Physical Therapist

Release Date: August 8, 2026

Can every physical therapist become a primary care provider?

Many people believe primary care physical therapy is only for rural communities or only exists if a state’s practice act specifically says so. That’s a myth.

This episode, explains what primary care physical therapy really is, why direct access requires stronger clinical reasoning, and how becoming a first-contact provider can elevate your clinical value, strengthen your practice, and create new career opportunities.

If you want to understand the future of physical therapy, this episode is for you.


Podcast cover for Be Better Physical Therapy Clinicians featuring the Kinetix PT Team episode guests.

How EMG & MSK Ultrasound Make PTs Better Clinicians

Release Date: July 9, 2026

What happens when a physical therapy practice invests in diagnostics instead of accepting the status quo?

In this episode, the Kinetix Physical Therapy team shares how EMG, NCS, and MSK ultrasound transformed their clinical decision-making, strengthened referrals, improved recruitment, and helped future-proof their practice. Don’t miss this inspiring success story.


Promotional banner: 'The Hands-On Message of Hope' and 'America at 250' with the HandsOn Companies logo.

The Hands-On Message of Hope: Celebrating America’s 250th Anniversary

Release Date: July 4, 2026

In celebration of America’s 250th anniversary, Dr. Dimitrios Kostopoulos shares a message of hope, unity, opportunity, and service.

Reflecting on his journey as an immigrant and healthcare leader, he honors this country’s promise and the vital role of healthcare professionals in restoring health, independence, confidence, and hope.


Podcast cover: 'Diagnose, Earn, Grow' EMG & MSKUS with host Dr. Dimi Kostopoulos; smiling man in a blue suit on teal gradient background.

Why Every Physical Therapy Practice Needs EMG & MSK Ultrasound to Grow Revenue

Release Date: July 2, 2026

Can physical therapy practices improve patient care while creating new revenue opportunities?

In this episode, Dr. Dimitrios Kostopoulos explains how EMG, Nerve Conduction Studies (NCS), and MSK Ultrasound are helping PT clinics improve diagnostic accuracy, strengthen clinical decision-making, and build more profitable, future-ready practices.

If you’re looking to differentiate your practice, improve outcomes, and stay ahead in today’s healthcare landscape, this episode is one you won’t want to miss.


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MSK Ultrasound Competency: Why Training Beats Guesswork

Release Date: June 25, 2026

Anyone can buy an MSK ultrasound machine—but competency can’t be purchased.

In this episode, Dr. Dimitrios Kostopoulos, Dr. Mohini Rawat, and Dr. Konstantine Rizopoulos explain why mentorship, structured training, and real clinical experience are essential for accurate ultrasound imaging, better patient outcomes, and a stronger practice. Learn why good scanning is built through skill—not luck.


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Payment Is the Oxygen of the Physical Therapy Profession

Release Date: June 18, 2026

In this episode, Dr. Dimitrios Kostopoulos explains why reimbursement, diagnostics, primary care PT, and value-based care will determine the future of the profession. Learn how stronger clinical value can lead to better payment, greater autonomy, and a more sustainable future for private practice.


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This Is Insane! How Immigration Policy Is Crushing Physical Therapy Private Practice

Release Date: June 11, 2026

Private practice physical therapy is being squeezed—from shrinking reimbursements to workforce shortages and a $100,000 H-1B barrier that makes recruiting even harder.

In this episode, Dr. Dimitrios Kostopoulos explains why hospitals can outpay independent clinics, how immigration policy is reshaping the talent pipeline, and why advanced diagnostics may be the key to survival, differentiation, and long-term growth.

This isn’t just a staffing issue.
It’s the future of private practice.


Podcast cover for 'Tariffs Hitting Private Practices' with a smiling man in a blue suit on teal gradient background, hosted by Dr. Dimi Kostopoulos

How Tariffs Are Quietly Squeezing PT, EMG-NCS & MSK Ultrasound Clinics

Release Date: June 4, 2026

Your equipment costs are rising. Reimbursements aren’t.

What do trade wars and tariffs have to do with your PT clinic? More than you think.

In this episode, learn how global economics is squeezing private practices — and how smarter sourcing and diagnostics can protect your margins.


Promotional podcast banner: 'Build with Purpose' with a smiling man in a blue shirt, US flag backdrop and large title text.

Memorial Day Weekend: Freedom, Sacrifice, and the Responsibility to Serve

Release Date: May 25, 2026

Memorial Day is more than a long weekend.

Freedom was earned through sacrifice — and how we live, lead, and serve is how we honor it.

In this special episode, reflect on gratitude, responsibility, and building a practice worthy of the freedom we’ve been given.


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Medicare’s Message is Clear

Release Date: May 21, 2026

CMS is expanding bundled payments for joint replacements—and hospitals will now be accountable for the full 90-day recovery.

Will outpatient PT be treated as a cost… or as a strategic recovery partner?

In this episode, discover how diagnostics, outcomes tracking, and primary care physical therapy can position your practice for the future of value-based care.


Podcast cover: 'Private Equity: A Serious Threat?' with host Dr. Dimi Kostopoulos on a teal gradient background and a man in a blue suit?

Private Equity: Friend or Foe to Physical Therapy?

Release Date: May 14, 2026

Private equity has poured $1 trillion into healthcare — and it’s changing everything.

Will independent PT practices be commoditized… or evolve?

In this episode, discover how diagnostic-driven physical therapy can protect autonomy, increase value, and build real enterprise strength.


Podcast cover: bold white title 'PHYSICAL THERAPY IS' on black background with red 'BLEEDING'; smiling man in a blue shirt on the right; subtitle mentions clinical success and financial freedom.

The Ugly Truth About the PT Profession

Release Date: May 7, 2026

Reimbursements are shrinking. Corporate systems are expanding. Staffing is harder than ever.

In this episode, Dr. Dimitrios Kostopoulos reveals the four “dragons” threatening private practice — and why working harder is no longer the solution.

Discover how diagnostics may be the key to higher revenue, stronger leverage, and a more sustainable future on Your Practice Your Money.


Podcast cover: title 'Fixing Care Through Diagnostics' with subtitle 'Where clinical success meets financial freedom', host Dr. Dimi Kostopoulos, logos in corners, man in blue shirt on the right.

Why U.S. Healthcare Costs So Much

Release Date: April 30, 2026

Healthcare in the U.S. is the most expensive in the world — but the real problem isn’t just utilization. It’s price.

In this episode, Dr. Dimitrios Kostopoulos explains how primary care physical therapy — powered by appropriate diagnostics — can reduce unnecessary escalation, improve triage, and position private practices as part of the solution.


Podcast cover for 'Stop Practice Drain Fix Hiring & Cash' featuring three men in suits and Will Humphreys as episode guest.

How Physical Therapy Practices Can Future-Proof Revenue, Recruiting & Retention

Release Date: April 23, 2026

PT owners: reimbursement is shrinking, staffing is tightening, and competition is rising.

So how do you future-proof your practice?

In this episode, we break down diagnostics, smarter reimbursement strategy, virtual assistants, and the power of decisive leadership.


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How Diagnostics Help Private Practices Recruit and Retain Top PT Talent

Release Date: April 16, 2026

Struggling to hire and retain great PTs?

What if your diagnostic program is the competitive edge you’re missing?

In this episode, learn how top clinics use diagnostics to attract, develop, and keep elite talent.


Low Reimbursement in New York: How Diagnostics Become the Strategic Solution

Release Date: April 9, 2026

PT reimbursement down. Costs up.

What if the answer isn’t more visits—but better diagnostics?

In this episode, discover how EMG & MSK ultrasound can transform outcomes and unlock new revenue.


Why Indecision is Hurting your Business and what you can do about it

Release Date: April 2, 2026

Stuck in the “maybe” zone?

Indecision might be costing your practice more than a wrong move ever would.

In this episode, learn why the most successful clinic owners don’t wait—they decide.


How You Can Add 30–50% More Revenue in your PT Practice Now!

Release Date: March 26, 2026

What if you could grow your PT practice by 30–50%—without more patients or marketing?

In this episode, discover 4 powerful revenue streams using diagnostics (EMG, NCS, MSK ultrasound).

Listen now on Your Practice Your Money.


Add $700/Hour to Your PT Clinic: The Power of Diagnostics

Release Date: March 19, 2026

What if your PT clinic could generate $700/hour—not $95?

In this episode, learn how diagnostics (EMG, NCS, MSK ultrasound) can boost reimbursement, improve accuracy, and unlock new revenue streams.


Primary Care PT + Point of Care Diagnostics: The HODS Position Statement

Release Date: March 12, 2026

What if physical therapy became the front door for neuromusculoskeletal care?

In this episode, Dr. Dimitrios Kostopoulos breaks down the new Hands-On Diagnostics position statement and why the future of PT includes first-contact care, diagnostic clarity, and modern training pathways.


From Movement Experts to Primary Care Leaders: A New HODS Position Statement for the PT Profession

Release Date: March 5, 2026

What if physical therapy wasn’t downstream anymore—but the first contact in primary care?

In this episode, Dr. Dimitrios Kostopoulos breaks down new research showing why point-of-care diagnostics like EMG and MSK ultrasound are key to making that shift real.

If PTs want to lead in primary care, we need the training, tools, and clinical precision to do it.


From Residency to ECS Board Certification

Release Date: February 26, 2026

What if the real leap in your career isn’t another course—but true mentorship?

Two new ECS specialists share how EMG training sharpened their diagnosis, changed treatment decisions, and even helped patients avoid surgery.

If you’re ready to practice with precision—not guesswork—this episode is for you.


Optimizing Profit Through Human Capital

Release Date: February 19, 2026

Your biggest expense might be your greatest profit driver.

Dr. Dimitrios Kostopoulos and Brandon Seigel reveal how smarter hiring, clear KPIs, and transparent business models turn payroll into performance.

If reimbursement pressure is squeezing your margins, this episode will change how you lead — and grow.


How EMG & NCS Can Transform Your Career (and Your Income)

Release Date: February 12, 2026

What happens when a PT stops guessing… and starts knowing?

This week, two newly certified Electrodiagnostic Clinical Specialists (ECS) share how EMG and nerve conduction testing transformed their clinical precision — from uncovering hidden carpal tunnel to confidently ruling out radiculopathy.

If you want sharper diagnostics, stronger outcomes, and elevated professional authority, this episode is for you. See you inside.


Real Practice. Real Achievements: How They Do It

Release Date: February 5, 2026

What happens when a private practice stops guessing—and starts diagnosing?

Three physical therapists from Kinetix Physical Therapy share how adding EMG, nerve conduction studies, and MSK ultrasound transformed their clinical certainty, patient outcomes, and long-term practice stability.

Board certification. Real patient cases. Community impact. This is what the future of private practice physical therapy looks like.


The Attack on Physical Therapy: Why We Must Fight Back Now!

Release Date: January 29, 2026

What if I told you a federal committee doesn’t consider physical therapists professionals?

A new proposal from the U.S. Department of Education could strip the DPT of its professional degree status—putting student loans at risk, shrinking the PT workforce, and accelerating corporate consolidation.

In this episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos breaks down what’s really happening, who benefits, who gets hurt, and why PTs must take action now.

This isn’t policy noise. It’s a fight for the future of our profession.


Remote Therapeutic Monitoring: Turning Between-Visit Care into Profit with Steven Coen from Sara Health

Release Date: January 22, 2026

What if staying connected with your patients between visits could add a six-figure revenue stream to your PT practice?

In this episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos breaks down the real truth behind Remote Therapeutic Monitoring (RTM—how it improves adherence, fits into real clinic workflows, and creates high-margin revenue without adding visits. If you’re looking for practical ways to strengthen outcomes and future-proof your practice, this episode is for you.


From Invisible to Irresistible: How PT Clinics Win Online in the Age of AI

Release Date: January 15, 2026

What if your biggest threat as a PT practice isn’t reimbursement cuts—but being invisible online?

Dr. Dimitrios Kostopoulos and marketing expert Neil Trickett reveal how Google, AI, reviews, and smart positioning determine who gets patients, who attracts talent, and who can say no to low-paying contracts.

If people can’t find you, they can’t choose you.


Breathe to Lead: How Breathing Science Is Transforming Outcomes and Practice Growth

Release Date: January 8, 2026

What if the way your patients breathe is the missing piece in chronic pain, headaches, asthma, and even concussion recovery?

In this episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos sits down with breathing science expert Denise Campbell to reveal how measurable breathing diagnostics (capnometry) uncover hidden drivers of dysfunction — and create new clinical and revenue opportunities for physical therapy practices.

Better data. Better outcomes. Smarter growth.


From Possibility to Prosperity: Your PT Strategy for 2026

Release Date: January 1, 2026

2026 is a defining year for private practice physical therapy.

Dr. Dimitrios Kostopoulos shares a clear roadmap for success—why diagnostics, primary care PT, and strategic planning are no longer optional, and how HODS is helping practices build resilience, differentiation, and financial strength.


Hope, Healing, and Diagnostics: A Holiday Message to the PT Profession

Release Date: December 25, 2025

This season, no matter what you celebrate, we pause to say thank you.

In this special holiday episode of Your Practice, Your Money, Dr. Dimitrios Kostopoulos shares a message of gratitude to physical therapists, the HODS family, educators, learners, and patients — and reflects on how diagnostics like EMG and MSK ultrasound bring clarity, connection, and purpose to care.

From all of us, wishing you a season of peace, health, and renewed purpose.


Futureproof PT: Will Humphreys & Dr. Dimi Take the Fight

Release Date: December 18, 2025

Private practice physical therapy is at a crossroads.

Reimbursements are shrinking, recruiting is harder than ever, and hospitals are paying three to four times more for the same care. So how do private practices survive — and win?

Dr. Dimitrios Kostopoulos sits down with Will Humphreys to talk diagnostics, virtual assistants, advocacy, and the real moves that protect your autonomy and your bottom line.


How to Increase your RVU value and Reimbursement

Release Date: December 11, 2025

Are you getting paid what you’re worth? This week, we break down RVUs in plain English — and how PTs can boost reimbursement with five simple moves. Don’t miss this one.


Welcome to Sonoscript: Where Images Become Decisions

Release Date: December 4, 2025

What if your MSK ultrasound reports took minutes instead of half an hour?

Today we reveal Sonoscript—the app that turns scans into accurate, billable reports instantly. Join us as we break down how it works and why it’s a game-changer for clinicians.


A Thanksgiving Special

Release Date: November 27, 2025

This Thanksgiving, take a moment to pause with Dr. Dimitrios Kostopoulos for a short message of gratitude—to PTs, HODS members, staff, partners, and the patients who trust us every day. A reminder of why what we do matters.


To Sell or Not to Sell

Release Date: November 20, 2025

Thinking about selling your PT practice? Before you make the biggest financial decision of your career, discover how adding high-margin diagnostics can double or even triple your clinic’s value.

In this episode, we break down EBITDA, valuation multiples, and the exact numbers buyers look at — so you can choose the right path on purpose. Don’t sell too soon.


Maximizing Clinical and Financial Success

Release Date: November 13, 2025

What if one change in your clinic could improve diagnosis, boost outcomes, and add new revenue streams?

In this episode, Dr. Dimitrios Kostopoulos breaks down exactly how EMG and MSK ultrasound transform both patient care and profitability — and what it takes to get started.


Primary Care Physical Therapy Arrives: Diagnostics, Residency, and the Road to CMS Physician Status

Release Date: November 6, 2025

Breaking news — Hands-On Diagnostics is filing to launch the first advanced residency in Primary Care Physical Therapy.

Dr. Dimitrios Kostopoulos reveals how this connects EMG, NCS, and MSK ultrasound to APTA’s new primary care model — and how it could move PTs closer to CMS physician-level recognition.


Transforming Physical Therapy to a Primary Care Profession

Release Date: October 30, 2025

Live from APTA Headquarters — Dr. Dimitrios Kostopoulos reveals how Hands-On Diagnostics (HODS) is redefining physical therapy with EMG, MSK ultrasound, and new residency programs.

Hear the latest data, policy wins, and how diagnostics are turning PTs into front-line primary care providers.


Evidence: EMG & MSK Ultrasound Improve Patient Management and Reduce Healthcare Costs

Release Date: October 16, 2025

What if one diagnostic test could change how you treat patients and lower healthcare costs?

This week, Dr. Dimitrios Kostopoulos reveals the data behind EMG and MSK ultrasound — how they improve outcomes, reduce unnecessary imaging, and give you leverage in value-based care negotiations.


Physical Therapists as Primary Care Professionals: The Diagnostic Revolution

Release Date: October 9, 2025

Can physical therapists become true primary care providers? Dr. Dimitrios Kostopoulos reveals how EMG, MSK ultrasound, and point-of-care diagnostics elevate clinical accuracy, reshape patient care, and drive 30%+ revenue growth. Hear real cases, ROI data, and an exclusive invite to the 12th Annual HODS Symposium 2025.


Boost Your Practice’s Revenue with Hands-On Diagnostics

Release Date: October 2, 2025

Is your PT practice missing out on 30–40% more revenue?

Dr. Dimitrios Kostopoulos reveals how diagnostic testing (EMG, NCS, MSK ultrasound) is transforming private practices through better clinical outcomes and four powerful income streams. Learn how to bill higher CPTs, work with MDs, and start earning in just weeks with Hands-On Diagnostics.


Mastering Practice Finances: Strategies for Wealth, Stability, and Exit

Release Date: September 25, 2025

Is your practice actually building wealth for you — or just paying the bills?

Dr. Dimitrios Kostopoulos and Eric Miller of Econologics reveal how to fix the most common money mistakes, treat profit like an expense, and build long-term financial freedom. Plus, get access to a free financial scorecard.


AI in Action: How PredictionHealth & Prompt are Transforming PT Documentation

Release Date: September 18, 2025

What if AI could turn patient conversations into accurate, compliant notes — instantly? This week, Dr. Dimitrios Kostopoulos talks with Prediction Health CEO Dr. Pedro Teixeira about how tools like Sidekick and Auto Note are saving time, improving compliance, and transforming documentation in real PT clinics.

Don’t miss this game-changing conversation.


Physical Therapy Practice Mergers

Release Date: September 11, 2025

If you’re even considering selling your physical therapy practice — now or in the next few years — this episode is essential listening. Dr. Dimitrios Kostopoulos sits down with mergers and acquisitions expert Michael Piekutoski to unpack the truth behind valuations, adjusted EBITDA, earnouts, and what actually makes buyers pay more.

You’ll learn the key differences between strategic buyers and private equity, how to avoid the top three seller mistakes, and why creating a two-year exit strategy is the smartest move you can make.


How to Successfully Attract New Patients, Physicians & Staff

Release Date: September 4, 2025

In this episode, Dr. Dimitrios Kostopoulos sits down with Skye Grayson, ECS-certified PT and diagnostics leader, to reveal how EMG and musculoskeletal ultrasound are transforming physical therapy.

From flipping skeptical physicians into referral allies to saving patients weeks of uncertainty, Skye shares real-world strategies that boost clinical confidence, improve outcomes, and elevate your reputation.

Whether you’re new to diagnostics or ready to scale, this conversation is packed with insights on integrating EMG, educating your team, and becoming the go-to expert in your community.


The True Value of Diagnostics in PT

Release Date: August 28, 2025

What if one test could transform your entire approach to patient care?

Dr. Dan Neff joins Dr. Dimitrios Kostopoulos to reveal how EMG and musculoskeletal ultrasound are helping physical therapists diagnose more accurately, treat more effectively, and grow their practice reputation and revenue.


The Future of Diagnostics in PT – What’s Next

Release Date: August 21, 2025

In this episode of Your Practice Your Money, Dr. Dimitrios Kostopoulos reveals how adding diagnostic testing to your practice opens up parallel income streams through cross-referrals, hospital partnerships, and lab accreditation.


The Secrets of 4 New Revenue Streams for PT Private Practice

Release Date: August 14, 2025

Want to grow revenue by 30–50%—without new marketing?

Dr. Dimitrios Kostopoulos reveals 4 diagnostic-driven revenue streams that can transform your PT practice—plus how to bill EMG & Ultrasound in days with mentorship and support from Hands-On Diagnostics.


Misleading Fellowships: The Hidden Risk to Patients and the PT Profession

Release Date: August 7, 2025

Are you building real clinical skill—or just buying a certificate? In this episode, Dr. Dimitrios Kostopoulos uncovers the risks behind shortcut “fellowship” programs in musculoskeletal ultrasound—and what true diagnostic training really looks like.

If you care about patient safety, your license, and long-term success, this is a must-listen.


The Secret Weapon for Staff Recruitment: Your Diagnostic Program

Release Date: July 31, 2025

What if diagnostics could help you recruit top clinicians—and keep them? Discover how EMG and MSK ultrasound are turning private practices into career destinations.

Join Dr. Kostopoulos and James Savas as they unpack bonuses, retention strategies, and the HODS Career Network—plus, how to turn diagnostic revenue into student-loan relief.


The Cost of Maybe: Why Indecision is More Dangerous Than a Bad Decision

Release Date: July 24, 2025

Are you stuck in the “maybe” zone? Dr. Dimitrios Kostopoulos reveals how indecision—not competition—is quietly sabotaging your practice. Hear the real cost of waiting, and why clarity beats perfection every time.

Don’t wait. Decide now.


Marketing & Referrals for Diagnostic Testing – How to Grow Your PT Practice

Release Date: July 17, 2025

What if your PT clinic could generate 1,000+ referrals a month—not from doctors, but through smart diagnostics?

Elan Etstein joins Dr. Kostopoulos to reveal how diagnostic testing is more than a clinical tool—it’s a marketing engine. Learn how to speak physicians’ language, cut hospital wait times, and grow your practice from the inside out.


How Electrodiagnostic Testing Improves Patient Management

Release Date: July 10, 2025

Discover how EMG testing can pinpoint nerve issues, improve outcomes, boost referrals, and open new revenue streams.

Join Dr. Dimitrios Kostopoulos and Dr. Daniel Neff as they share real case studies, surgical insights, and the clinical edge diagnostics bring to outpatient PT.


MSK Ultrasound For Clinical Expert Competency: The Benefits of the AAMU Fellowship Program

Release Date: July 3, 2025

Is your MSK ultrasound a clinical tool—or a liability?

Join Dr. Dimitrios Kostopoulos and AAMU co-founders Dr. Mohini Rawat & Dr. Konstantine Rizopoulos as they reveal why competency, not access, defines success. Learn about mentorship-driven training, case-based learning, and the SonoScript app that makes expert reporting seamless.


Increasing Revenue & Profitability: The Business of Diagnostics

Release Date: June 26, 2025

Can one decision boost your PT revenue by 50%?

In this episode, Dr. Dimitrios Kostopoulos reveals how adding diagnostics like EMG and MSK ultrasound can transform your practice’s bottom line—fast. Learn how to unlock higher reimbursements, build new revenue streams, and maximize your practice valuation with proven strategies.


Understanding Nerve Conduction Studies

Release Date: June 19, 2025

Thinking about adding nerve conduction studies to your PT practice?

In this episode, Dr. Dimi Kostopoulos reveals how NCS can sharpen clinical accuracy, improve outcomes, and generate new revenue streams—plus, how to start billing in just two weeks.


How to Implement MSK Ultrasound for the PT Practitioner

Release Date: June 12, 2025

Ultrasound isn’t just for imaging—it’s a revenue-driving, diagnosis-enhancing powerhouse for PTs.

In this episode, discover how MSK ultrasound can help you treat smarter, bill better, and transform your practice.


The Medicaid Money Trick That Skips Private PTs: Legal Loophole or Institutional Laundering?

Release Date: June 5, 2025

Why are hospital rehab centers thriving on Medicaid while private PT clinics struggle?

Dr. Dimitrios Kostopoulos and guest Dr. Larry Benz unpack a legal loophole that’s reshaping Medicaid reimbursement—and leaving private practice behind. Discover how the system works, why it matters, and what private PTs can do to level the playing field.


Introduction to Electrodiagnostic Testing – EMG & NCS for Beginners

Release Date: May 29, 2025

Curious about EMG and nerve conduction studies?

Learn how these powerful tools can sharpen diagnosis, improve outcomes, and boost your private practice’s bottom line.


How Trade Wars and Tariffs Quietly Threaten Your Private Practice

Release Date: May 22, 2025

Are trade wars silently draining your clinic’s profits?

Learn how global tariffs are impacting your costs—and what you can do to protect your private practice.


Introduction to Diagnostic Testing for PTs: Why it Matters

Release Date: May 15, 2025

Discover how diagnostic testing can revolutionize your PT practice.

Join Dr. Dimitrios Kostopoulos and guest expert Dan Sage as they unpack the clinical and financial benefits of EMG and musculoskeletal ultrasound. From improved patient outcomes to new revenue streams—this episode lays the foundation for transformative growth.


Launch Episode

Release Date: May 8, 2025

Introducing Your Practice, Your Money.

In this kickoff episode, Dr. Dimitrios Kostopoulos shares how this podcast will help private practice owners thrive—clinically and financially. Get ready for concise, high-impact episodes filled with strategies to grow your income, optimize operations, and reclaim your independence.