The pursuit of growth is common among private practice physical therapy clinic owners. The ambition is clear: More success. More patients. Faster growth. Yet, many wonder how to truly accelerate their business trajectory. One promising strategy is affiliating with Hands-On Diagnostics (HODS) without compromising your clinic’s identity. In fact, becoming a “HODS Approved Diagnostics Center” might just be the game-changer you’re seeking.
Maintain Your Brand Identity
Despite aligning with a national brand, your private practice remains yours. If your clinic is named “Sally’s Private Practice Physical Therapy Clinic,” it remains so, but with an enhanced title: “Sally’s Private Practice Physical Therapy Clinic, a HODS Approved Diagnostic Center.” This added credential can elevate your clinic’s reputation, drawing positive attention from physicians, nurses, and other referral sources.
Leverage Brand Equity
While your clinic might enjoy local recognition, national name recognition is a challenge. HODS, however, is a name that resonates with medical professionals nationwide. By affiliating, your clinic inherits this widespread respect and recognition, boosting your brand equity.
Expand & Enhance Your Services
By becoming a HODS member, your clinic can offer a broader range of diagnostic services. This not only attracts more patients but also facilitates accurate diagnoses leading to better patient outcomes.
For instance:
Electromyography and Nerve Conduction Studies: This test evaluates the integrity of the neuromuscular system and allows you to identify neuromuscular pathology with great accuracy.
Musculoskeletal Ultrasound Imaging: This test allows visualization of muscles, tendons, and other structures using a transducer. You can simply see inside your patient’s body real-time.
Videonystagmography (VNG) Testing: A test that evaluates the inner ear and associated brain regions for patients with balance problems.
Somatosensory Evoked Potential (SSEP) Tests: These examine the nerve pathway from the peripheral nerve through the spine to the brain.
Moreover, insurers recognize the value of diagnostic testing. While a typical PT session might bill for $70 to $100, HODS members often bill around $550 per diagnostic session. Consequently, many PTs find their revenues magnifying by up to tenfold. Enhanced services not only increase revenue but also improve patient retention and insulate your practice from competition.
Access to HODS Proprietary Information
One of the persistent challenges in healthcare is billing. Properly navigating CPT, HCPCS codes, and ICD-10 codes is crucial for revenue. Mistakes can be costly. By becoming a HODS Approved Diagnostics Center, your staff gains access to a systematic billing process, ensuring you maximize your reimbursements.
Benefit from Comprehensive HODS Marketing and Promotion Initiatives
Joining the HODS family doesn’t only give you an edge in diagnostics and billing, but also provides a robust boost to your clinic’s marketing efforts. HODS is equipped with dynamic marketing, promotion, and public relations programs tailored to amplify the reach of each HODS Approved Diagnostics Center. This means your clinic benefits from heightened visibility, attracting a more extensive clientele base.
Furthermore, HODS understands the power of direct-to-consumer marketing. Our dedicated platform, www.FindBestPT.com, serves as a bridge, connecting potential patients directly to HODS Approved Diagnostics Centers.
By being a part of this ecosystem, your clinic can experience a consistent influx of new patients, ensuring sustained growth and prominence in the physical therapy landscape.
To sum up, becoming a HODS Approved Diagnostics Center is more than just a certification; it’s a holistic approach to growth, from advanced diagnostics to strategic marketing solutions. Your ambition for success finds a reliable partner in HODS, working tirelessly to elevate your clinic to new heights.
If you aim to elevate your private practice physical therapy clinic, consider becoming a HODS Approved Diagnostics Center.
Many PTs nationwide have already recognized its transformative potential. Not only does it provide a fast-track to business growth, but it also ensures enhanced patient outcomes, solidifying your clinic’s reputation for excellence. If growth, success, and outstanding patient care are your goals, HODS might just be your path forward.
